Charity & Nonprofit Direct Mail

Charity Direct Mail Services

Posthub delivers hands-on strategic support, creative guidance, and full-service postal management for direct mail fundraising campaigns.

How Direct Marketing for Nonprofits Can Be Used

Example fundraising postal communications can include, but are not restricted to:

• Special events
• Thank you letters
• Postcard marketing
• Promotional items or gifts such as enclosed pens, stickers, cards or tote bags
• Awareness campaigns through letters or storytelling case studies
• Local, regional or national campaigns

Benefits of Using Direct Mail for Fundraising

Direct marketing for nonprofits leverages direct mail to convey key messages and updates on the latest fundraising appeals. Mail is a valuable communication channel for charities to use as a stand-alone channel or as part of a multi-channel campaign. Benefits of our charity direct mail services include:

• Emotionally resonant appeals

With its physical attributes, your campaign has space and the ability to communicate complex or challenging messages that other channels cannot due to restrictions on space or time allocations in their advertising.

• Mailing Enclosures

Many charitable direct mail campaigns use mail enclosures to enhance the message's impact. These enclosures can be promotional items, inserts, or gifts that incentivise giving, highlight a cause, or thank the donor.

• Broadened audience reach

Your charitable mailing campaign can give your brand more opportunities for creative freedom, and using correct data elements could also broaden your audience reach beyond your traditional donors.

• Experienced Account Management

Our team of postal experts offers support for all elements of your mailing process, including mail piece proofing, Mailmark e-Manifest uploading, reporting, and the Royal Mail Incentive application.

• VAT Solutions

VAT solutions are available to registered charities that are unable to reclaim VAT.

• Transparent and cost-effective pricing

We’re proud to offer competitive postal pricing, leveraging our Whistl group buying power and flexible pricing structure.

• Comprehensive data services

We offer comprehensive data services, including Mail Sortation and Data Cleansing.

• Complete Job Management

Our team ensures mailings are dispatched on schedule.

• Performance certainty

Posthub provides clients with added security through tracking and proof of handover to the Royal Mail for UK items or the international postal carrier.

• Reassurance of mail safety

Posthub provides a secure, single-integrated delivery network to manage the mailing process.

Maximise Charity Direct Mail Response Rates with Smart Data Targeting

To ensure your campaign is cost-effective and relevant, you need more than postage delivery support; you also need clean, targeted mailing data and audience insight. This can help generate better response rates and improve donor loyalty.

Posthub’s data services involve:

• Cleansing and validating mailing data
• Segmenting audiences to tailor messaging for donor types and regions
• Staying GDPR-compliant by screening against preference and opt-out lists

FREE Mailing Data Health Check for Charities

Enable your charity or nonprofit to take the first step toward more effective direct mail campaigns. Posthub will screen your data to identify any possible compliance issues and provide a FREE no-obligation report.

• Only pay for the services you require
•  Elevate delivery rates
•  Boost engagement from your donor base