adMail

What Is adMail?

adMail is an advanced addressed advertising mail solution, designed to help you slash costs on postage, streamline campaign delivery, and acquire new customers. This direct advertising mail service offers an affordable yet impactful way to deliver powerful campaigns at scale, regardless of the product or service you aim to promote.

Direct mail advertising companies like ours manage the entire adMail process for you, from the first creative consultation to delivery. In doing so, we ensure your advertising campaigns are up to scratch while you make additional savings on your promotional campaign postage costs.

adMail is available in conjunction with our parent company, Whistl. Posthub will work with you to ensure you benefit from all the relevant savings this promotional mail service promises.

Who is adMail for?

adMail is the ideal solution for marketers, agencies, and campaign managers seeking affordable direct mail advertising that simplifies the management of creative mail campaigns. 

Examples of adMail customers include:

• Businesses that send direct mail pieces promoting products or services, or to encourage, support, or contribute to a cause.
• Companies seeking to leverage addressed direct mail letters and large letter mailing items typically feature a predominantly uniform message.
• Charities or fundraisers seeking to convey a message or solicit support for a specific cause.
• Retailers hoping to promote products, launches, and seasonal offers
• Healthcare brands running awareness or service-based campaigns
• Educational institutions sending course updates or recruitment materials

adMail Qualification Criteria?

To qualify as adMail, all items must:

• A daily posting volume of at least 4,000 mailing items (per service, per day).
• Be addressed as a direct mail letter or a large letter format.
• Meet the requirements of the adMail schedule, including the relevant data specification, service standard, indicia and seed mailing items.
• The data management process, including all relevant mailing suppressions, must be followed to minimise wastage and comply with GDPR. 
• ​​​​​​To ensure all criteria are correct, Posthub can support your direct mail advertising needs, assist in completing the adMail checklist, and give advice to ensure you meet all of the requirements. This means you won’t miss out on any valuable savings.

Plan Smarter with Campaign Insights from JICMAIL

Want to know more about how people interact with direct mail advertising items?

Understanding how people interact with your marketing mailings and their posts can give you the insight to optimise your mailing and create effective direct mail campaigns. Using the JICMAIL database, you can uncover how specific advertisers' direct mail and door drops interact over a month.

• See what days your mail gets opened, read, and revisited
• Benchmark your results against similar advertisers
• Use insight to optimise timing, creative, and follow-up